What's Your Social Media Strategy?



Someone asked me the other day...


"What is your strategy for Social Media and how do you use the various platforms?"


So since I shared that information with them I figured I'd share that information with all of you as well.


So let's get right to it.


"The main reasons I use Social Media are to build strong relationships with people all over the world, and to learn more about them as individuals and their cultures, and also to spread positive, truthful, and uplifting messages."  - C.S.


That's really it in a nutshell. 


I know, I know, there wasn't really anything revolutionary there but hey, you asked what I use Social Media for, and now you know.


With that being said let me take it one step further and tell you how I use the Social Media platforms that I use.


Maybe that will give you some further insights into my social media strategy and it will maybe help you decide where you'd like to follow my adventures and engage with me more.


Let's start with Twitter.


First is you follow me on Twitter you are part of my Twitter Mob!! (That's what I call my followers on Twitter.)


The main way I use Twitter is to share my current thoughts on things, engage with my followers, and keep my followers updated on the things I write and the other adventures I go on.


So if you want some quick updates on the things I'm writing about, thinking at any given time, or just what's next for me go follow me on Twitter.


Next, let's hit Instagram.


If you follow me on Instagram then you are one of my Insta G's. (Yes, you guessed it that is what I call my Instagram followers.)


The main way I use Instagram is to share the beautiful things in life. As it seems most people who use Instagram do.  I tend to publish decent to high-quality pictures there and I always try to have an active story and engage with my Insta G's when they leave comments. 


I haven't really used Instagram for writing long-form posts although I know some people have I just don't find it easy to use for that kind of writing.


I also know some people have chosen Instagram to be their primary social media platform but for me, it just seems I can do everything I want to do there so I have many platforms to achieve my goals.


Next, let's talk about Snapchat.


Probably by far one of my favorite platforms.


If you follow me on Snapchat then you are one of my "Snappers".


I know, I know I have a name for the different platforms but hey I think each one is unique and I use them for different purposes so bear with me. (or not... that's your choice as always.)


My primary use of Snapchat is to give my followers a behind-the-scenes look at my daily life. I enjoy interacting with my snappers and helping them promote and encouraging them along their personal journeys to achieving their goals.


There is a very active community of users on Snapchat and it was one of the most challenging social media platforms for me personally to get on.  I had to push myself to engage fully on Snapchat and I can say I honestly believe that the platform has helped me in many ways. (You might be asking yourself right now what??? Is there something I need to know here? And, before you ask, Yes, you are being nosey, but maybe that's a post for another day. We'll see how it goes.)


I know Snapchat gets a bad rap by a lot of people but I can honestly say I enjoy Snapchat and my Snappers. 


If you're one of my Snappers and you're reading this post leave me a shout in the comments below.


Next, let's cover Youtube.


If you follow me on Youtube then you are part of my Youtube Clan.


The primary reason I use Youtube is for a place to create and store any videos I might make.  I've experimented around with Youtube and have done quite a few videos but I've never really been able to get a lot of engagement or traction on that platform.


I'm sure it is probably something I'm doing and my style of video probably isn't the best for Youtube but I will probably go back and spend more time there in the future to understand it better.


Next is Pinterest.


I primarily use Pinterest to share cool things I find on the internet. 


It's not one of the primary platforms that I use a lot but I do go there from time to time to find ideas and to see what others are sharing.


Next is TikTok.


I primarily use TikTok to just play around with videos and video editing. I use it more for fun and try out ideas than anything else. 


I have found that there are some very good content creators on the TikTok platform and I enjoy watching their content from time to time but it's a platform I might hit a couple of times a week just to see what's going on.


Lastly is Facebook.


I primarily use Facebook to keep up with family and some old-school friends.


I hardly use Facebook at all because of some of the things I consider to be issues with Facebook and the people who run it. (This also could be another post, maybe sometime in the future I'll share my thoughts on that as well with you.)


I might go to Facebook once a month just to check it. Otherwise, I don't hardly use it at all. 


So there you have it.


That is my Social Media Strategy and how I am currently using each platform to achieve my social media goals.


I know, I know nothing too crazy but I thought you guys might like to know how I've thought about it and how I use these tools to help me spread my message.


Please let me know in the comments what platforms you are on and how you use each platform to meet your needs. 


If you'd like a link to any of my social media then please feel free to click on my "About" page and all of the links are there.

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